University of St. Gallen (HSG) Academia

PhD Position in AI-Driven Marketing and Agentic Commerce (m/w/d)

CHF 50'000 – 70'000 / year
ST. GALLEN AI-JOBTITLEAGENTIC

Description

The opportunity to pursue a doctorate within the topic AI-Driven Marketing and Agentic Commerce at one of Europe's leading management schools

Responsibilities

  • A full-time research assistant position (100%) in accordance with the guidelines of the University of St. Gallen,
  • Scientific work in an interdisciplinary team with the opportunity to publish empirical research in leading international journals
  • Hands-on collaboration with companies on trending topics in AI-driven marketing, digital communication, and customer experience management
  • Experience in seminar management, university teaching, and executive education
  • Access to a high-caliber network of executives in marketing, communications, and sales
  • Individual supervision of your doctoral thesis by Prof. Dr. Dennis Herhausen (Chair of Marketing Management and Director of the IMC)
  • A collaborative working atmosphere in a dedicated and collegial team

Qualifications

  • A strong interest in innovative research in marketing management and its practical relevance, ideally complemented by initial professional experience
  • Digital affinity and solid IT skills; experience with quantitative research methods is an advantage
  • A sense of responsibility, organizational talent, and a high degree of initiative and flexibility
  • A professional and confident demeanor, strong commitment, team spirit, and accountability
  • A keen willingness to learn and the ability to quickly familiarize yourself with new topics
  • Excellent command of both English and German (mandatory)
  • An outstanding university Master's degree in business administration, economics, or a related field (e.g. industrial engineering or psychology) – minimum grade 5.0 (CH) / 2.0 (DE); no degrees from universities of applied sciences, MBA, or MAS programs

Please verify that you meet the admission requirements for the doctoral program before applying. Further information on the doctoral program in business administration can be found here: https://www.unisg.ch/en/studying/admission/admission-phd/management/

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